跳转到正文
Smart VideoAssets Diagnosis
TikTok Shop Assets Diagnosis 项目封面

WHAT MAKES ACOMPLETEPRODUCT VIDEO?

Full product view: complete headphones compared with a cropped view
Full product view
Clear product details: visible material and texture compared with a distant view
Product details
Usage scenarios: earbuds in use outdoors compared with a product-only image
Usage scenarios
Package contents: headphones with all included accessories compared with headphones alone
Package content
Real-person wearing demo compared with a product-only image
Real-person wearing
Charging case portability: a case held in one hand compared with a closed case alone
Charging case

Why and solution demo

Why:素材不足会导致视频同质化与质量不佳,引导商家上传合适的实拍素材能够提升生成质量

Final Design

通过分层诊断降低理解成本,并强化素材补充对提升生成质量的价值,引导商家完成素材上传。

素材诊断最终设计:分层呈现商品信息、诊断结果与素材补充建议素材诊断最终设计:素材在不同状态下的上传与诊断反馈素材诊断最终设计:上传、诊断与生成结果的设计决策素材诊断最终设计:门店入口集中展示商品素材状态,并引导商家补充素材

Core Flow

商家从不同入口查看诊断结果,按建议补充素材后生成内容,以获得更好的生成结果。

商品素材诊断核心用户流程